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Series

Explore AI: Use AI to drive your business’ growth

Discover how to strategically harness AI to drive the growth of your business both at home and internationally; streamline your operations; and elevate your marketing.

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Join these events if:

  • you are looking for help and advice to get started with adopting AI in your business

  • you want to use AI in your business for smarter targeting of new customers

  • you want to learn actionable strategies for leveraging AI to create new revenue opportunities for your business

Hear top tips and strategies on how to unlock new growth opportunities via the use of AI

  • Hear from experts who have success in using AI to grow their own business

  • Explore how to make AI work for you in your own business

  • Get access to a recording of the event and explore our on-demand video library

Events for you to pick from

Book onto all sessions, or pick and choose the ones that most interest you!

1. AI in B2B marketing: Demand generation and lead nurturing

Learn how AI can bring precision, speed, and personalisation to lead generation and nurturing.

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2. AI for everyday work: Practical use of AI in emails, docs and meetings

Use AI to save time, improve communication and make everyday work faster, smarter and more productive.

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3. Align AI with your business strategy

Learn how organisations can identify the most valuable AI opportunities, prioritise projects based on business impact, and create a roadmap that supports sustainable adoption.

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Join next live event: Align AI with your business strategy

Online event

4. Designing Your AI Roadmap: A Step-by-Step Guide for Growing Businesses

A successful AI journey begins with a clear roadmap—this session by Dr. Stylianos Kampakis equips businesses to turn AI curiosity into practical, revenue-generating projects through strategic planning, ownership, and real-world frameworks.

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5. Integrate AI across departments

Explore how to create a connected approach to AI implementation that enables teams to collaborate, share knowledge, and maximise organisational value.

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Join next live event: Integrate AI across departments

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6. Choosing the right AI tools for your business

Choose the right AI tools for your business and avoid costly mistakes.

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Join next live event: Choosing the right AI tools for your business

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7. AI assistant and workflow essentials

Learn how AI assistants work, how they differ from standard AI tools, and how businesses are already deploying them to automate tasks across marketing, operations, and customer engagement.

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Join next live event: AI assistant and workflow essentials

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8. How to use AI to research your market and competition

Explore how AI-driven research frameworks to process and interpret large datasets, uncover consumer behaviour patterns, track emerging trends, and map competitive landscapes.

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9. AI for analytics and reporting

Explore how AI can streamline your reporting processes, find hidden patterns, and accelerate analysis.

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Join next live event: AI for analytics and reporting

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10. How to use AI to scale up your marketing efforts

We'll talk you through which AI tools you can tap into to help you monitor key performance indicators (KPIs) across your marketing campaigns, enabling more accurate, region-specific measurement.

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Join next live event: How to use AI to scale up your marketing efforts

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11. Prompt engineering for businesses

Explore the principles and techniques that can help you communicate effectively with AI systems.

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Join next live event: Prompt engineering for businesses

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12. Reduce AI risk and confusion

This webinar explores how you can create a responsible framework for AI adoption while maintaining innovation and agility.

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Join next live event: Reduce AI risk and confusion

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Speakers

To view the speakers for each session click on the event to read a detailed biography.

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