Online event
Master AI prompting for business: The new core business skill
Tuesday 10 November at 11:00AM
Already joined Business Academy? Sign in
Knowing how to use AI isn't enough. The competitive advantage comes from knowing how to get AI to produce the result you actually need. This practical webinar teaches basic prompting to show you how to get more accurate, relevant and useful results from AI.
What you’ll learn
- Learn a practical framework for creating clear, effective prompts that generate higher-quality business outputs.
- Understand how context, instructions, constraints and examples influence the quality and accuracy of AI responses.
- Develop techniques for refining, evaluating and improving AI outputs rather than relying on the first response.
Description
The quality of what you get from AI depends heavily on how you communicate with it. As tools such as ChatGPT, Claude and Gemini become part of everyday work, knowing how to give AI clear context, instructions and constraints is becoming an essential business skill.
This practical webinar teaches basic prompting to show you how to get more accurate, relevant and useful results from AI. You'll learn a simple framework for structuring effective prompts, providing the right context, defining outputs and improving results through iteration. We'll explore common prompting mistakes and demonstrate how the same AI tool can produce dramatically different results depending on how a task is approached.
Through live demonstrations and practical business examples, you'll see how stronger prompting can improve research, analysis, writing, planning, problem-solving and decision-making. Whether you're new to AI or already using it regularly, you'll leave with techniques you can immediately apply to get more value from AI in your everyday work.
Speakers
Jai Khan
AI Business Director, Push
Jai brings over 15 years of expertise in digital marketing and business development. Starting his journey as an account manager, Jai quickly established himself as a leader, shaping the company’s new business and internal marketing strategies.
As the first point of contact for businesses approaching Push, Jai has gained exposure to a wide variety of industries. This experience has enabled him to identify emerging trends in business behavior and anticipate client challenges. He has been at the forefront of Push’s comprehensive AI and digital marketing audits, reviewing thousands of accounts and helping businesses pinpoint critical opportunities for growth.
Jai’s keen eye for detail and proactive mindset make him an expert in spotting common marketing missteps and encouraging clients to embrace new opportunities before their competitors do. His leadership in developing innovative strategies has contributed to Push’s reputation as a pioneer in AI-driven marketing.
Jai’s commitment to client success and innovation continues to drive Push’s mission, delivering cutting-edge marketing solutions and measurable results for clients worldwide.