Online event
GEO: Get found in AI search
Thursday 04 June at 10:00AM
Event endedWhen buyers turn to AI instead of Google, will your business still show up? Learn the strategies to ensure it does.
What you’ll learn
- Understand what GEO is and how AI search tools select, rank, and surface business content.
- Learn how to optimise your digital presence for visibility in ChatGPT, AI Overviews, and beyond.
- Discover the content and technical GEO strategies that drive AI search prominence.
Description
Search behaviour is changing faster than most businesses realise. Millions of buyers are now turning to AI tools like ChatGPT, Google's AI Overviews, and Perplexity to research products, services, and suppliers, often bypassing traditional search results entirely.
Generative Engine Optimisation (GEO) is the emerging discipline that helps businesses adapt to this shift, ensuring your brand is visible, cited, and recommended in AI-generated answers rather than left behind.
This webinar explores what GEO is, why it matters, and what practical steps you can take right now to optimise your digital presence for AI-driven search. You'll learn how AI models select and surface content, which technical and content strategies deliver the greatest competitive advantage, and how to measure your AI visibility over time.
Whether you're an SEO professional, a marketing leader, or a business owner, this session will give you a clear, actionable GEO strategy before your competitors have even heard the term.
Speakers
Cim Dahir
Account Director, Push
Cim Dahir is an Account Director at Push with over 10 years’ experience in digital marketing, specialising in AI-driven performance. With a background in law, he leads the Lead Generation team and has developed AI-powered approaches across paid search, social, and analytics.
He has delivered measurable results through automation, creative testing, and real-time optimisation, helping clients improve CPA, scale into new markets, and work more efficiently. Cim is also focused on practical AI adoption, training teams and building simple, results-driven solutions.