A Case Study By Quantum Marketing (Europe) Limited

Quantum x Carlsberg Quantum has been working with the Carlberg global brand team to deliver their global activation strategy across multiple brands through the creation of activation toolkits, In the UK, this includes: Carlsberg Premium Toolkit A practical toolkit that supports markets to win in Premium sales channels. Our toolkit included an overview of market trends and the premium sales opportunity. Grimbergen On Trade: Inspiring Markets Toolkit Helping the brand take flight and harness their rich heritage in order to inspire our markets and generate momentum, our toolkit delivered a simplified method to guide activation and investment, based on the level of maturity and needs of the individual markets. Tuborg: Festival Toolkit With the need to translate their global ATL campaign strategy into an impactful third space / event approach, we developed a tiered suite of environment options for market rollout via a best practice toolkit. 1664 Blanc: Brilliant Basics Delivered in Style Su