Video
Building a Global Marketplace and Supporting Seller Growth
Chapters
- The OnBuy Story Begins
- Building a Global Marketplace
Contents
Overview
- Duration
- 20:33
- Content
- Running and growing a business
Learn more about the development of On-Buy into a global platform, cross-border selling and the role of investment.
Description
The episode follows OnBuy’s journey from an initial e-commerce concept to a marketplace operating across multiple countries and currencies. Cas Paton explains how the company uses technology to help sellers enter new markets and describes cross-border trading as a significant opportunity for retailers.
The discussion also examines the acquisition of the Comet brand as part of a strategy to create additional specialist sales channels. Cas Paton explains OnBuy’s commitment to fairness for sellers and customers and outlines the company’s experience of raising finance at different stages of growth.
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