Online event
Digital first: Unlocking the Australian consumer market
Monday 23 March at 9:00AM
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Discover digital trade opportunities in Australia, from market entry strategies and logistics planning to consumer engagement through social commerce and influencer marketing.
What you’ll learn
- understand how to leverage digital platforms, logistics solutions and influencer engagement to enter and scale in Australia.
Description
This webinar will explore Digital Trade routes to market in Australia, covering alternative approaches such as direct-to-consumer (D2C), marketplaces, and hybrid fulfilment models. It will also address digital readiness, including localisation, payment integration, and compliance basics. Additionally, the session will provide guidance on logistics planning, from shipping and warehousing to managing returns, and share strategies for consumer engagement through social commerce and influencer marketing.