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Online event

B2B eCommerce: Is Generative AI something I need to worry about?

Friday 20 February at 2:00PM

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Want to know more about how Generative AI can help you in your business operations? Find out more about how to implement Gen-AI and Large Language Models into your processes.

What you’ll learn

  • understand how Gen-AI can enhance your eCommerce business operations
  • identify clear use cases for integrating LLMs into an eCommerce business model
  • learn how to ensure compliance when using Gen-AI in your business

Description

This session, in partnership with the Department for Business and Trade's Digital Commerce Team, will explore effective strategic opportunities and business implications presented by Generative AI (Gen-AI).

We'll also cover how Large Language Models (LLMs) can be integrated into your B2B eCommerce processes, including content automation, customer service enhancement, and advanced analytics.

We'll also suggest actionable steps for using Gen-AI to ensure you get tangible results for your business.

Speakers

Jason Hein

Global Director - Product Content and Search, eCommerce Association

Jason has spent over a dozen years managing product selection, merchandising, and supplier relationships for leading digital B2B companies through significant change – working with a B2B industry leader transition to digital (McMaster-Carr) or helping a digital leader transition to B2B (Amazon Business).

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