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Online event

How to: Sell services internationally

Tuesday 27 January at 11:00AM

In this session we will look at whether you are ready to export your services offer, and if so, how you go about making your service ‘real’ and communicating this message to potential overseas clients to ensure you win new business.

What you’ll learn

  • what practicalities you need to consider before selling your services to global customers
  • how to successfully deliver your services overseas
  • understand the appropriate routes to market and tax implications of selling your services in global markets

Description

Selling services overseas raises some different issues to selling goods, not least due to the intangible nature of the export.

Topics such as: addressing and agreeing the scope of activities; considering cultural differences; building and maintaining relationships; are all very important to underpinning your export ambitions.

There are also practical issues to consider, such as accreditation recognition; deciding where the service was delivered; and which regulatory frameworks apply, along with the tax implications (VAT and withholding tax).

Finally, we’ll touch on your company health check, and look at some of the routes to market available to you, such as direct, franchising, and joint ventures.

Speakers

Mark Burkett

UK Export Academy Adviser, Department for Business and Trade

Mark has been involved in exporting for over 30 years and has exported successfully to every continent around the globe.  

With his wealth of experience and enthusiasm for UK exports, Mark is on a mission to help UK businesses take their products and services to overseas markets in the best possible shape to achieve success.

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