Online event
Export Accelerator: What is the best route to market? Agents, Distributors, Direct?
Thursday 06 November at 1:00PM
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Session 4: As part of International Trade Week, The Department for Business and Trade is offering businesses an intensive series to kick start your export journey.
What you’ll learn
- Feel confident sourcing and working with overseas business contacts
- Understand whether exporting directly or via an agent or distributor is right for you
- Choose and appoint your partner at the right time and understand the role they play within your business
Description
Discover the best route to international success.
This webinar breaks down the pros and cons of selling directly overseas versus working with agents or distributors. Learn how to choose the right model for your business, avoid common pitfalls, and build a sustainable export strategy.
This event will provide both new and experienced exporters with the practical knowledge for sourcing contacts internationally, in order to export directly or develop a relationship with newly identified agents and distributors.
Managing your export development by choosing the most effective and efficient route to market is an important first step when selling internationally. Direct exporting may be the best market entry method in some countries. However, working with the right partner can be the preferred option in many other markets. We will compare the different approaches to selling overseas to assist you in developing your export business.
Speakers
Simon Bedford
International Trade Adviser, Department for Business and Trade
Simon Bedford has worked with the Department for Business and Trade and prior to that DIT and UKTI for over 15 years. As an International Trade Adviser he provides tailored advice and support to exporters. In addition he has regularly developed and presented interactive export training workshops.
Simon has co-written a range of export guides for DBT and his book “Exporting Made Easy” is a practical guide to selling overseas through agents and distributors.
Simon has travelled widely and has an in depth knowledge of markets from Europe and the USA, to the Middle East and South East Asia. He worked for many years in the international division of a Belgian multinational. Simon is an Associate Lecturer in International Business and Marketing at Sheffield Hallam University.