Online event
Gateway USA: Retail Opportunities in the US and Canada
Monday 12 January at 3:00PM
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Join us for an insightful session to explore opportunities and emerging trends in the growing consumer and retail sectors in the USA and Canada.
What you’ll learn
- Understand market entry strategies and emerging retail trends shaping opportunities for UK brands in the US and Canada
- Explore key cultural differences and consumer behaviours that influence buying decisions across both markets
- Hear practical insights and success stories from other UK companies that have successfully expanded into the North American retail space
Description
Retail revenue across the United States and Canada totals more than $8 trillion USD, making North America the largest and most dynamic retail market globally. The United States alone accounts for over $7 trillion in annual retail sales, while Canada contributes approximately $800 billion.
Both markets offer strong opportunities for UK brands in the home, lifestyle, apparel, and gift sectors, where consumers are increasingly drawn to sustainable, design-led, and authentic products.
In this webinar, we will explore effective market entry strategies for both countries, examine cultural factors and consumer behaviours, and discuss emerging trends such as AI-driven personalisation, omnichannel integration, and sustainability. The session will also outline key regulatory considerations and present case studies of UK brands that have successfully expanded into the North American retail landscape.
Speakers
Elena Schmidt
North America Lead, Department for Business and Trade
Elena Schmidt is based out of San Diego, California and works as an International Markets Advisor for the North America International Markets Hub. She has been working for the Hub for over three years, supporting UK companies with their export journey into the North American market. Elena has extensive experience supporting private clients with market research, partner identification, route to market strategy recommendations, and lead generation. While Elena works across all industries, her primary area of expertise lies within the consumer & retail and cosmetics industries.